Promix Nutrition offers a range of natural, super clean protein supplements, pre-workout and snacks.
61%
Revenue growth within 1 month of launching campaigns with Unica
3x
Tripled revenue within 5 months of launch
3x
Exceeded 3x ROAS goal within the first month
Challenges
Promix Nutrition has tested campaigns on Google in 2014-2015 and again in part of 2018. Our goal was to implement paid search and paid social strategies to generate more sales, support rapid brand growth and lift portfolio ROAS to 3x and above. Unica developed a highly tailored and effective strategy leveraging Google Search, Shopping, YouTube, Remarketing and Paid Social to skyrocket Promix from moderate website sales to over quadruple sales figures in just a few months.
Strategy
We increased revenue by 61% within 1 month and by 216% within 5 months, all while consistently exceeding the stated ROAS targets.
