A premium dog accessories ecommerce company created with the mission to improve the health and well-being of dogs of all ages. With the principal goal of offering only superior products in a market overrun with cheap manufacturing and unsustainable practices, this pet accessories company offers extended warranties and makes all products in the USA.
51%
Increase in quarterly revenue
5x
Improved return on ad spend
Challenges
This Dog Accessories brand was struggling to increase sales and acquire new customers in the highly competitive pet market.
Strategy
A full-funnel strategy incorporating Google Shopping and YouTube prospecting ads boosted brand awareness and led to a 51% increase in quarterly sales and improved ROI.
